With the worldwide financial system presently coping with a mess of challenges, and folks in all places watching nervously as costs and payments proceed to climb, there’s maybe no higher time to land on the Financial Times’ sensible 404 error web page.

On most web sites, the “page not found” message continues to be a quite dry affair containing little greater than a easy message a couple of potential mistyped deal with or one thing in regards to the web page  not present.

The FT’s 404 web page, however, takes a extra artistic method, saying, “Why wasn’t this page found? We asked some leading economists …”

It then presents a listing of explanations cleverly crafted from the attitude of assorted financial faculties of thought. It additionally reads like a refresher in financial idea, highlighting lots of the topic areas hitting the information as we speak and subsequently making good studying for these difficult occasions.

Here are some examples:

Monetarism
The authorities has restricted the variety of pages in circulation.

Classical economics
There isn’t any such web page. We aren’t going to intrude.

Supply and demand
Demand elevated and a scarcity occurred.

Trickle-down
High taxes on content material publishers prevented them hiring the one that would have written this web page.

Laissez Faire Capitalism
We know this web page is required, however we will’t pressure anybody to make it.

Speculative bubble
The web page by no means truly existed and was essentially not possible, however everybody purchased into it in a frenzy and it’s all now ending in tears.

The FT’s 404 web page has truly been on-line for a number of years now. On its web site, the publication describes how the thought for it took place: “This is a page that hasn’t had a lot of love from the technology team over the last few years, but considering that we’ve disappointed the reader by not giving them what they want, we thought we should make more of an effort with the content of the error page.”

It then ran a survey amongst FT workers to search out the preferred concepts that amused them most earlier than arriving on the checklist of causes we see as we speak.

Of course, the FT isn’t the one one to have some enjoyable with its 404 web page. NASA’s, for instance, encompasses a photograph of the universe with the message: “The cosmic object you are looking for has disappeared beyond the event horizon,” whereas Pixar’s reveals a picture of Sadness from Inside Out, with the message: “Awww … don’t cry. It’s just a 404 Error! What you’re looking for may have been misplaced in Long Term Memory.”