The video games business has loved over a decade of unprecedented progress, changing into not solely probably the most precious leisure enterprise (producing virtually c.$200 billion {dollars}, in response to analysts comparable to Newzoo – greater than music, movie and TV mixed), but in addition some of the wide-reaching mediums, ready to hook up with over three billion folks of all ages and in all components of the globe.

This endurance and attain was additional underlined throughout the pandemic, the place it grew to become considered one of only a few industries to markedly develop, in addition to taking part in a vital function in conserving folks linked, knowledgeable and entertained by means of powerful instances.

In 2022, the instant image is clearly just a little more difficult as shoppers return to out of doors pursuits in a post-pandemic world, and a value of dwelling disaster spurred on by each the pandemic and inflation in lots of markets, disposable earnings is each squeezed and extra divided.

Whilst the expansion within the extra mature western markets is slowing, and in some sectors comparable to PC and Console truly contracting just a little, rising markets promise new alternatives and new frontiers to discover.

The MENA market is presently the quickest rising market, rising its participant base by over 8.2% this yr and quick approaching 500 million. But it’s not nearly gamers, the artistic and publishing aspect of the video games business is growing robust footholds all throughout the area with builders, publishers and repair firms proliferating, anticipating to drive $5 billion of income by 2025.

Few international locations are extra dedicated to stimulating this progress than Saudi Arabia. Savvy Games Group is seizing this potential and has already invested billions of {dollars} (c.9% of Embracer and the newly joined ESL FACEIT Group) and is now engaged on the nation’s infrastructure to encourage its personal improvement scene by means of Nine66.

With this in thoughts, we couldn’t consider a greater location for the inaugural PGC Leaders Summit than the energetic capital metropolis of Riyadh. This two-day summit on thirtieth November and 1st December will focus totally on the MENA market and supply perception into the expansion and alternatives to achieve gamers in each Saudi Arabia and the broader MENA area in addition to an opportunity to stay up for the applied sciences and enterprise fashions that can form each this area and the broader world video games business within the a long time to come back.

The PGC Leaders Summit will convey collectively 150 senior leaders to attach offline to share concepts and plan how you can assemble an revolutionary and thrilling future.

We’ll information discussions with preliminary shows on key developments and experiences from thought-leaders, then give solution to centered roundtable discussions in addition to revealing the PocketGamer.biz Top 30 video games companies within the MENA area.

Of course everyone knows the most effective concepts and connections don’t come from a convention room and this occasion can be about showcasing the sights and sounds of the area, so we’ll be internet hosting luxurious lunches and taking you into the desert for some off-road pleasure, plus there’s even entry to the Soundstorm music competition for many who can keep an additional night time!

Ultimately, we imagine this can be an inspirational expertise and we’d such as you to hitch us to make it actually particular. Book your house immediately and keep tuned for extra bulletins within the coming weeks.