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Apple appears to have registered ‘Reality’ logos: What this might imply for the AR headset launch?

Tech big Apple could use ‘Reality’ within the title and branding of its long-rumoured combined actuality headset, in keeping with trademark functions.

Three totally different filings present logos for the phrases ‘Reality One’, ‘Reality Pro’, and ‘Reality Processor’, which correspond to the title realityOS that surfaced in Apple’s code and a trademark utility that maybe alludes to the working system for the headset, citing Bloomberg, The Verge reported.

The functions had been submitted by a enterprise referred to as Immersive Health Solutions, LLC, not by Apple. To assist preserve their plans secret, corporations like Apple often utilise the names of shell firms when making use of for a patent or trademark.

But, as the unique report factors out, the Delaware-based Immersive Health Solutions was registered by Corporation Trust Co. — one other shell firm that additionally appeared on the realityOS trademark.In addition to the US, functions had been filed within the EU, the UK, Canada, Australia, New Zealand, Saudi Arabia, Costa Rica, and Uruguay.

All three filings point out “digital and augmented actuality headsets, goggles, glasses, and smartglasses”, the report mentioned. The ‘Reality One’ trademark could confer with the title of the headset itself, whereas ‘Reality Pro’ signifies a spec-boosted model that Apple has deliberate down the street, in keeping with the identical ‘Pro’ moniker Apple applies to its higher-end units.

Meanwhile, the title ‘Reality Processor’ could allude to the headset’s processing unit, which is rumoured to be an M2 chip.

(Except for the headline and canopy picture, the remainder of this IANS article is un-edited)

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