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Harry Potter cellular titles hit the magic $1 billion milestone | Pocket

Sensor Tower knowledge has revealed that the 4 cellular video games utilizing the Harry Potter IP have collected a collective one billion {dollars} in client spending.

Jam City’s Harry Potter: Hogwarts Mystery is the IP’s highest-grossing sport, accumulating $401 million. This was adopted by the NetEase title Harry Potter: Magic Awakened at $358 million, Harry Potter: Puzzles and Spells with $218 million and the now defunct Niantic title Harry Potter: Wizards Unite at $40 million.

Magic Awakened was recognized because the quantity 31 revenue-generating IP-based cellular title between January first and September 30, 2022, accumulating $85.4 million. This positioned it towards notable competitors comparable to FIFA Online 4 M and Game of Thrones: Conquest.

Narrowing right down to solely titles based mostly on books, Magic Awakened is the highest-ranked cellular sport for a similar interval, adopted by Puzzles and Spells at quantity two and Hogwarts Mystery at quantity three.

The magic quantity

The success of Magic Awakened, at present solely out there in choose Chinese markets, showcases not simply the persevering with power of the franchise, regardless of controversy surrounding writer JK Rowling’s views on social points, however the power of the Chinese cellular gaming market. The East Asian nation ranks because the second-highest marketplace for the franchise at £324.3 million,which varieties 31.6 p.c,between the United States at $374.8 million (36.6 p.c) and Germany at $51.6 million (5 p.c).

It needs to be famous nonetheless, that the Google Play retailer isn’t out there in China, and Sensor Tower doesn’t gather knowledge from third-party Android shops. As such, it’s attainable the full in China might be greater.

The App Store accounted for about $683 million, 66.6 p.c of complete income, whereas the remaining $342.5 million got here from the Google play retailer. However, discounting China, there’s an virtually equal income break up 51 p.c on the App Store and 49 p.c on Google Play.

However this income share doesn’t mirror downloads. Harry Potter video games have collected 156 million installs worldwide throughout each the App Store and Google Play, with 54 p.c of those downloads (84.5 million) coming from Android customers.

In August, we listed NetEase, Niantic and Jam City as a few of the highest 50 cellular sport makers of 2022.




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